Professionals in 45+ marketing and communications 

specialised in 

travel and leisure

THE BASE

Whenever we start drafting a marketing and communications plan we first like to understand the 

market dynamics and what exactly drives people. Because we believe without a match between the 

two there is little sense composing any plan at all.

Therefore our marketing and communications plans always consist of thorough research into market 

trends together with personal target group interviews. Something which requires time and effort but 

eventually will offer the correct base to take the right decisions. Which again will save lots of time 

and energy.